Owned high-volume product content and marketplace execution, improving discoverability and conversion through standardized listings, pricing coordination, and performance-driven optimizations across eBay and Walmart.
Vaishnavi
Narella
I connect strategy to execution, turning data into decisions, campaigns into outcomes, and ambiguous problems into measurable results.
Currently completing my Master of Global Management at Thunderbird, ASU (Dec 2026). Seeking roles in Product Marketing, Marketing Operations, Data Analytics, or Project Management.
A generalist who delivers across data, marketing, and operations.
I'm a marketing and analytics professional who sits comfortably at the intersection of strategy and execution. Whether I'm running a GTM campaign, building a KPI dashboard, coordinating a multi-team project, or analyzing marketplace data. I bring the same thing: structured thinking and clear outcomes.
I've worked across e-commerce, B2B tech, and consulting environments, adapting quickly to new contexts while staying focused on delivering measurable results for stakeholders at all levels.
- Data-informed decisions: I analyze before I act, using competitive research, KPI tracking, and market data to inform strategy.
- Cross-functional execution: I coordinate across marketing, product, and ops teams to keep things moving and on time.
- Adaptable positioning: I've tailored work across product marketing, analytics, and project ops, and I thrive in roles where those overlap.
- AI-native mindset: I build with and leverage GenAI tools (Claude, ChatGPT, OpenAI APIs) to accelerate reporting, content, and workflows.
Four tracks. One common thread: outcomes.
My experience spans marketing, analytics, and operations. Here's how I add value across each.
Product Marketing & GTM
I translate product features into compelling market narratives, execute go-to-market campaigns, and use competitive intelligence to sharpen positioning. I've driven a 12–15% conversion lift and 20% impression growth through targeted messaging and strategic product placement.
Data Analytics & Reporting
I gather, interpret, and present business data to support informed decisions, from building KPI dashboards in Excel to synthesizing competitive research into actionable reports. Actively developing SQL, Power BI, Tableau, and Google Analytics skills.
Digital Marketing & Campaign Ops
I plan and execute multi-channel marketing campaigns across Meta, eBay, Walmart, and email, from brief to reporting. I align messaging with audience segments, track engagement metrics, and iterate based on performance data. Secured a $50K contract renewal via competitive repositioning.
Project & Process Management
I coordinate across teams to keep initiatives on track, managing timelines, stakeholder communication, and delivery risks in parallel. I built repeatable workflows that increased team productivity by 25% and maintained 100% on-time delivery across 2.5 years of concurrent client engagements.
Projects that show the range.
From AI product development to marketplace optimization and consulting strategy. Here's the work.
Designed and built a full-stack AI SaaS platform that auto-generates a full week of branded social media content: AI images, captions, hashtags, and video scripts, delivered every Monday. Built with Next.js, OpenAI GPT-4, DALL·E 3, and Supabase.
Led a structured gap analysis for a real client organization, interviewing stakeholders, mapping process flows, and delivering a scalable operating framework adopted by the client. Recognized for strategic clarity and actionable recommendations.
Coordinated cross-functional GTM delivery across marketing, product, and ops, maintaining 100% on-time execution and securing a $50,000 contract renewal through competitive market analysis and strategic repositioning.
Analyzed performance data, executed GTM campaigns, and optimized 150+ listings across eBay and Walmart, driving a 12–15% conversion lift and 20% increase in monthly product impressions through data-driven positioning.
Where I've worked.
Led cross-functional delivery across product, operations, and stakeholders, maintaining 100% on-time execution by introducing structured workflows and securing a $50K contract renewal through competitive repositioning.
Supported hiring and onboarding operations by improving documentation, coordination, and employee readiness during periods of team growth.
Skills & background.
Track Competencies
Product Marketing & GTM
- Positioning & messaging strategy
- Competitive intelligence
- Go-to-market planning
- Pricing & market entry
Data Analytics
- KPI development & tracking
- Excel / Google Sheets
- Structured reporting
- Requirements gathering
Digital Marketing Ops
- Meta Business Suite
- SEO & keyword optimization
- Multi-channel campaigns
- Audience segmentation
Project Management
- Cross-functional coordination
- Stakeholder communication
- Workflow design
- Agile / Scrum methodology
Let's talk.
I'm actively looking for full-time roles in Product Marketing, Marketing Ops, Data Analytics, or Project Management · starting mid-2026. Based in Phoenix, AZ · Open to hybrid and remote.