I connect strategy to execution, turning data into decisions, campaigns into outcomes, and ambiguous problems into measurable results.
Currently completing my Master of Global Management at Thunderbird, ASU (Dec 2026). Seeking roles in Product Marketing, Marketing Operations, Data Analytics, or Project Management.
I'm a marketing and analytics professional who sits comfortably at the intersection of strategy and execution. Whether I'm running a GTM campaign, building a KPI dashboard, coordinating a multi-team project, or analyzing marketplace data. I bring the same thing: structured thinking and clear outcomes.
I've worked across e-commerce, B2B tech, and consulting environments, adapting quickly to new contexts while staying focused on delivering measurable results for stakeholders at all levels.
My experience spans marketing, analytics, and operations. Here's how I add value across each.
I translate product features into compelling market narratives, execute go-to-market campaigns, and use competitive intelligence to sharpen positioning. I've driven a 12–15% conversion lift and 20% impression growth through targeted messaging and strategic product placement.
I gather, interpret, and present business data to support informed decisions, from building KPI dashboards in Excel to synthesizing competitive research into actionable reports. Actively developing SQL, Power BI, Tableau, and Google Analytics skills.
I plan and execute multi-channel marketing campaigns across Meta, eBay, Walmart, and email, from brief to reporting. I align messaging with audience segments, track engagement metrics, and iterate based on performance data. Secured a $50K contract renewal via competitive repositioning.
I coordinate across teams to keep initiatives on track, managing timelines, stakeholder communication, and delivery risks in parallel. I built repeatable workflows that increased team productivity by 25% and maintained 100% on-time delivery across 2.5 years of concurrent client engagements.
From AI product development to consulting strategy and product design. Here's the work.
Designed and built a full-stack AI SaaS platform that auto-generates a full week of branded social media content: AI images, captions, hashtags, and video scripts, delivered every Monday. Built with Next.js, OpenAI GPT-4, DALL·E 3, and Supabase.
Led a structured gap analysis for a real client organization, interviewing stakeholders, mapping process flows, and delivering a scalable operating framework adopted by the client. Recognized for strategic clarity and actionable recommendations.
Designed and built a full flower subscription website with a custom bouquet builder. Customers can hand-pick their flowers and stem counts, or subscribe to a weekly florist surprise. Includes a 3-step wizard, live pricing, and a connected marketing landing page.
Built an interactive brand sentiment tool: type any brand name and get an instant snapshot — key KPIs, a 12-month sentiment trend, key themes, notable events, and sample mentions, generated from a seeded sample-data model.
Owned high-volume product content and marketplace execution, improving discoverability and conversion through standardized listings, pricing coordination, and performance-driven optimizations across eBay and Walmart.
Led cross-functional delivery across product, operations, and stakeholders, maintaining 100% on-time execution by introducing structured workflows and securing a $50K contract renewal through competitive repositioning.
Supported hiring and onboarding operations by improving documentation, coordination, and employee readiness during periods of team growth.
I'm actively looking for full-time roles in Product Marketing, Marketing Ops, Data Analytics, or Project Management · starting mid-2026. Based in Phoenix, AZ · Open to hybrid and remote.